Are your employees safe drivers? The answer could reveal whether your company is part of the solution or the problem of dangerous roads.
Safer drivers not only serve your company by minimising fleet downtime, limiting costs, and reducing liability and risk; they make the roads safer. This enables your brand to earn a solid reputation while creating safer daily commutes for all Kiwis.
Follow these tips on changing driver behaviour, and your fleet operators will be better positioned to protect themselves and other motorists.
Do you want to know why Driver Training is so important? Find out here.
Driver behaviour is the difference between a safe fleet and one surrounded by constant crashes, budget blowouts, and high risk.
Some of the most harmful habits include:
These habits either take a driver’s attention off the road or give other motorists little time to react. On average, fleets have a 20% accident rate per year, and your fleet’s risk will remain high unless these behaviours are rooted out.
Modern transparent reporting technologies can provide instant visibility into journeys and enable you to act quickly. But tech isn’t the whole solution.
Ultimately, preventing crashes comes down to driver behaviour — and upskilling your fleet through a comprehensive driver training programme.
There are several benefits to structured training:
SurePlan’s driver training offers all the above and more. Our programme gives your fleet drivers the practical, real-world skills they need to stay clear of potential hazards and keep themselves and fellow motorists safe.
Safer roads result when drivers personally care about safety. Achieve this within your fleet by building an enduring safety culture.
Teachings and open discussions around safety should be held, but not just once. They should be repeated often. This will help refresh awareness of your company’s safe driving policy and the importance of always following it.
Also, go beyond ‘lectures’ and incentivise safe driving by recognising or rewarding drivers who maintain incident-free records. This will help build motivation, aspiration, and accountability among your staff.
Building a safety culture in this way reduces poor driver behaviour and the dangerous crashes, huge costs, and legal troubles that go with it. By taking the lead on safety, you can keep everyone on the same page, minimise incidents, and build a safety-conscious brand over time.
Road safety is a critical concern in New Zealand, and your fleet has an opportunity to be a leader on this issue. Improve driver behaviour by addressing dangerous habits, starting a training programme, and creating a strong safety culture. This will produce lower costs, safer employees, and ultimately, a safer commute for everyone.
Could outsourcing your fleet risk management save you money? Find out here!